Info, House Rules and FAQ's

Massage, Reflexology, Mobile Therapist, NLP Coach, Hypnobirthing

Emma Cloostermans

A Londoner at birth having lived and worked all over the world.  I have studied various forms of massage, reflexology, coaching and complimentary therapies and have worked in a variety of different cultures.

After receiving my ITEC Diploma for Massage Therapy I was offered a full time job in Belgium, where my life changed considerably.  Now a wife and mother and having the necessary qualifications for me to work as a therapist here, including training from midwives at UZ Gent I set up BSerene. I love bringing my skills, knowledge and experience to you, offering you something unique.  My extensive studies and training have taught me how to relate and communicate with people, enabling me to treat a wide range of issues ensuring an improved quality and experience of life for you.

From my clients

"Monthly Emma comes to my home.  Depending on my needs, she treats me. Foot Reflexology, a massage,.....but the Facial is the Ultimate relaxation for me!" HL

"Not only Emma's got hands to heal, she's got ears to listen as well and that 's what makes her such a good therapist. Emma's listening abilities give her a bigger picture and deeper understanding of what treatment you're in need of and if other medical professional advice should be taken"

Sarah - French expat in Belgium

"Ik heb bij Emma al meerdere keren massages, voetreflexologie en gezichtsreflexologie gedaan. Magische handen heeft zij en super fijne persoon om mee te praten. Vooral van de gezichtsreflexologie kan ik enorm genieten en heb ik nadien het gevoel dat mijn ganse lichaam werd behandeld.  Zeker dus een aanrader en ik blijf zeker komen!" 

Voet Reflexologie "Ik ben heel blij dat ik voetreflexologie heb leren kennen.  Mijn maandelijkse behandeling zorgt voor een betere werking van verschillende organen en geeft me tevens een ontspannen gevoel door de bekwarme en professionele aanpak van Emma"

Pregnancy Massage "Gentle hands with a warm heart, always comforting" DS

ZFL "Het is Gewoon Zaaaaaalig"

ZFL "I feel like I look younger" LA

ZFL “I always look forward to the treatment and I always feel better and look younger when I leave”

From my Colleagues

“Emma’s work exceeds the required criteria of a ZFL therapist showing excellent skills; releasing emotions; internal transformation; obtaining measurable results outside. Emma holistically plans her work with clients and uses a variety of additional skills and knowledge”

Ziggie Bergman, Founder  ZFL.

“Emma’s understanding of how to guide people towards a state of free flowing ease is sublime. She has a deep sense of the mind body connection and how a blockage in one’s thinking will often present itself physically, be this stiffness, discomfort, pain or illness. Emma’s work is steeped in truth and integrity; values that offer those in her care absolute certainty of her commitment to facilitate a helpful transformation.

One of Emma’s many refreshing qualities as a therapist is her ability to adapt to the complexities of other people’s states, moods and emotions. She can see beyond unhelpful behaviour or thinking and gently steer others towards their true and full selves.

Emma’s previous knowledge of the Corporate world combines beautifully with her holistic knowledge, humour and personal journey, to create a powerful, authentic and credible approach. To entrust in Emma is the first step towards living the way YOU know your true self could be”. 

Lisa White – NLP Trainer & Coach

Why BSerene

Everyone is unique so is every treatment at Bserene.

Every body is different and communicates differently.  I read your body and its own natural healing process.  A treatment from BSerene is not just a formulated routine; you receive a personalised treatment.

To ensure you receive the maximum benefits of treatment, I ask all clients to fill out a detailed Client Information Sheet.  At your first session, I will work through the information, which will allow me to gain an insight into your needs and will also give you the opportunity to get to know and trust me and to gain an insight into my knowledge and skill set.

Having a stranger touching you can feel intrusive, especially for the first time.  For this reason, I may ask you to complete a Body Map so I can see where you don’t like to be touched, where you have muscle problems or other issues so I can ensure you receive the best treatment I can give you.  Approximately 24 hours after treatment I ask you to complete a Feedback Form detailing your thoughts, feelings and any effects you experienced after your treatment.  Again, this helps me build up a picture of what suits you best and how I can best help you.


Before your first visit to BSerene it is normal that you have questions.  If your question is not answered below please call or email me.

What do I need to do before my first visit?

Before you visit you can fill out the online Client Information Sheet. This form goes into your medical history a little so I can get an idea of your body as well as your preferences.  We will go through this form on your first visit, asking general questions to establish what areas you would like worked on, if there are any conditions needing to be addressed, and to determine if massage or reflexology is appropriate for you. It is important to list all health concerns and medications so the session can be adapted to your specific needs without doing any harm. It is also important to list ANY allergies so I am aware if I need to use a different oil or lotion during the session.  This will take approx 15 mins so on your first visit your massage will be a little shorter.

NB; These forms are Strictly Private and Confidential and are kept secure. They can only be viewed by me, you and if requested your medical practitioner. These forms ensure you receive the maximum results from your treatments and are vital in evaluating our work together. 

What should I expect during my first treatment?

On your first visit we will go through your Client Information Sheet. This will take approx 15 mins, so on your first visit your treatment will be a little shorter.  I will then begin the treatment.  After treatment you will be given a refreshment and we can discuss the treatment (if there was anything you were not comfortable with or really liked), so I know for future treatments.

What should I do before my treatment?

If possible please take a shower or wash your feet as soon as possible before treatment.  Also empty your bladder before treatment as this can affect your relaxation during the session.

Do I need to do anything after my treatment?

Always give yourself time after a treatment to be gentle with yourself before facing the world.  While no medication is involved, I work deeply on your body, which leaves you more relaxed than normal, so ensure you have allowed enough time to enjoy this state of serenity for as long as you can.

I also advise you drink plenty of water or decaffeinated hot drinks as your system will be working hard to remove toxins and will need the extra fluid.  I also ask all my clients to fill out the Client Feedback Form approx 24 hours after treatment.  This form is useful for me to understand how your body works and how quickly it reacts to treatment.  For example you may sleep very deeply or your sleep may be disturbed; you may experience a headache or muscle aches – these are all normal reactions and there is nothing for you to worry about.  Between appointments you may forget these things taking place so I find the Client Feedback Form a good way for us to communicate and ensure you get the maximum benefits from your treatment.

What do I have to prepare at my house for my therapy?

For reflexology, find a nice, calm place where you can sit or recline comfortably.  If you wish, you can light some candles and play some soothing music to get you prepared.  I will bring towels, oil and any other equipment necessary.

For massage, find a nice, calm place where I can set up my massage table (at least 2.50m x 1.50m).  Again, lighting some candles and playing some soothing music will help get you prepared.  I will bring towels, oil and any other equipment necessary.

For pregnancy massage, please ensure there are plenty of pillows or cushions available for you so you can lie comfortably.

Ensure the room is warm enough for you.  Most spas keep their treatment rooms between 22-25 degrees Celsius.  It’s your body and your treatment so set the temperature to suit you.  If you are receiving a massage you may want it warmer than normal.  If you are receiving foot reflexology it is only your lower legs and feet that are exposed so you might not need the room to be so warm.  The choice is yours.

Why is a massage 90min long?

The treatment I give to clients has two functions.  The first is to relax and massage (usually in a spa this is an hour treatment).  On top of that I like to work on specific problem areas of the body.  This extra time allows me to focus and work on those areas, thus giving you something more.  If you have no specific problem areas, I can work longer on massaging your feet, face, scalp, head or shoulders - just let me know which you would prefer.  It all adds to you and your body receiving the maximum benefits of a massage treatment.

Which Products do you use?

I use only the purest base oils for my treatments.  I normally use grapeseed oil, if you are pregnant I can use argan oil to help nourish your skin or another oil you may prefer.  It all depends on you.  For babies I use only the purest most natural products, to ensure they have no negative reactions to their experience.  The choice is always yours.

Do I have to be completely undressed?

You should undress to the level you are comfortable. I find most people are comfortable to leave their knickers/pants on during the session, but the rest of your underwear is up to you.  If removing all your clothes makes you too nervous and unable to relax, then you are not getting the optimal benefit from the session.

For foot reflexology, your entire lower leg from the knee down needs to be exposed so if you are uncomfortable removing your clothing ensure you are wearing loose fitting trousers or a knee length skirt for your session.

For chair massage, please wear a t-shirt or loose-fitting top.

                                                   I DO NOT GIVE EROTIC MASSAGE

Do I have to cover myself with a sheet or towel?

A towel will be given to you and towels will be draped over the parts of the body not being worked on during your session.  Once you are undressed and on the table under the drape, only the part of your body being worked on will be uncovered.  The genitals (women and men) and breasts (women) will not be uncovered. When working on a woman’s abdomen, the breasts will be covered by a towel.

What do I do during a treatment?

Make yourself comfortable. If your position needs to be adjusted I will either move you or will ask you to move. Otherwise, change your position anytime to make yourself more comfortable.

Many people close their eyes and relax completely during a session; others prefer to talk. It’s up to you. It is your massage, and whatever feels natural to you is the best way to relax. Do not hesitate to ask questions at any time.

How long does a treatment last?

The length of each treatment is written next to the price of each treatment.  Please be aware that on the first appointment the massage will be a little shorter (approx 15 mins) as we will also go through your Client Infomration Sheet and expectations prior to beginning the massage.  Always allow yourself some relaxation time prior to and after the session.

Will it hurt?

This depends on the type of treatment, the depth of the strokes, your needs and if you have a specific trouble spot that needs working on. Normally, a light, relaxing massage that doesn’t probe very deep into the muscles, will not hurt, as the purpose is to relax you.

With that being said, there is a ‘feels good’ hurt and an ‘ouch, stop it’ hurt. A good treatment, even a really deep tissue massage, should always stay in the ‘feels good’ hurt range.

Pain can be an indication of a problem, injury or inflammation and pressure should be adjusted accordingly. Also, pain can cause you to tighten up and negates the relaxing effects of the treatment. The most effective and deepest treatment always works with your body’s natural response, not against it.

You must always tell me if you have pain and the level of pain you are feeling.  During your session it is perfectly ok to give feedback if you would like a lighter/deeper pressure. It’s your session! Remember, massage does not have to hurt to be effective.

How often should I get a massage or reflexology treatment?

“Some is better than none.”  What does that mean? Well, it varies from person to person. If you are just looking for some occasional relaxation, then a session every 3-6 weeks may be fine for you.  However, if you are looking to address a specific condition, then it is recommended to go more frequently at first and then slowly taper down to a maintenance schedule.

Frequency of sessions will be discussed after your treatment when I have a better hands-on understanding of your particular issues.

For ZFL clients the best thing to do is a twelve week programme followed by monthly maintenance appointments.

If I want a really deep massage shouldn’t I see a physiotherapist?

Not necessarily. A physiotherapist is specifically trained to work on muscle, bone and joint problems, and will only work on a specific area not your whole body.  It is a matter of style, training, therapy and preference. If you have a specific problem then you may need some form of physiotherapy.

Can I talk during my session?

If you’d like to talk, go right ahead. The important thing to remember is that this treatment is all about you relaxing and enjoying the experience. Many therapists discourage talking in hopes that you will relax, let your mind float free and enter a state of serenity, however if you feel more relaxed starting off talking, and as the massage progresses, enter a quiet state of relaxation, then that is up to you.

The important issue here is that there are times when you need to speak up. If I am doing anything to make you uncomfortable, you should let me know immediately. Also, let me know if you get too warm or too cold, if the room is too bright, or if the pressure needs to be changed (lighter or deeper). If something is not working for you – speak up!

Do I have to listen to whale calls or flutes during my massage?

No. (Not that there’s anything wrong with that.)  It’s up to you.  I have a variety of calming music available and you can choose what you want or alternatively, have no music at all. Studies have shown that music at fewer than 60 beats-per-minute has a calming, relaxing effect on the body and therefore can enhance your experience.

However, any music you like to listen to while you relax can be listened to while you receive a treatment.  If your baby is with you while you are receiving a massage, you may prefer no music or womb music.

If you are receiving treatment in my practice, feel free to bring along your own choice of relaxing music on a CD or USB and I will play it for you during your session.

How will I feel after my treatment?

Most people feel very relaxed. Some experience a significant decrease or freedom from long-term aches and pains. Many feel a little slowed-down for a short period and then notice an increase of energy, heightened awareness and increased productivity, which can last for days.

If you received a deep treatment, you may be slightly sore the next day – much like a good workout at the gym. Sometimes a hot shower, or a soak in the bath can ease this soreness.

After your session it is important to increase your water intake. Part of your treatment involves the body removing toxins from its system, so increasing your water intake will help your body remove those toxins more quickly and will make you feel better quicker and for longer.

How many sessions will I need?

Every person is unique and every condition is unique to each person. It may take one session or it may take several. We will be able to talk more specifically about this after your first session when we evaluate your body’s needs.  Some people have regular massage or reflexology for their entire life, depending on their needs and lifestyle. It is important to complete the Online Feedback Form approximately 24 hours after each session to gain a better insight into your progress and your body’s reactions.  This way a patient file can be properly maintained and your treatment can be adjusted accordingly.

When should I not get a massage/reflexology?

There are a few conditions when you CAN NOT receive massage or reflexology.

If you have a fever, cold/flu or contagious skin infection, you should not book a treatment.  If you have booked an appointment and you have any of these conditions, please cancel your appointment.

If you have cancer, certain heart conditions or have received a transplant; it is always a good idea to get an approval from your physician before you receive massage.  This doesn’t mean you can’t receive massage or reflexology; but it is always better to err on the side of caution.  Once you have completed the online Client Information Sheet, it will give me a better idea if for any reason I am unable to treat you or if you should seek further advice from your doctor.

There are many other conditions in which I may need to adapt my technique or routine (i.e. arthritis or osteoporosis) or avoid an area completely (i.e. cuts or burns), but this does not mean you cannot receive treatment.






House Rules EN (pdf)